NIL was always going to be the first step towards college athletes gaining more rights. The slow march to athletes being designated as employees

NIL-deals-Artboard-7-copy-1-2

On3 NIL

NIL Deals of the Week: Dylan Lonergan launches partnership with KYMIRA

Bella Rasmussen continues to rewrite history.  In case you forgot, Rasmussen of Laguna Beach (California) High School was the first girl to

bella-rasmussen-laguna-beach-adds-another-first-to-resume-through-nil-deal-with-leaf-trading-cards

Bella Rasmussen adds another first to resume through NIL deal with Leaf Trading Cards

Another stacked week of deals across the NIL landscape.   Celsius, the sports energy drink, took advantage of the Heisman moment to sign Bryce Young

NIL Deals of the Week: Celsius scoops up Bryce Young, Caleb Williams

In mid-October, Bella Rasmussen made California high school history when she became the first girl to score two touchdowns in a varsity football

Bella Rasmussen makes history again as 1st female football player with NIL deal

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